Studio highlighting black women entrepreneurs during the month of February


JACKSONVILLE, NC — In honor of Black History Month, a local studio in Jacksonville is shining a light on black women and encouraging the community to support these hard-working entrepreneurs.

From all your beauty needs to event planning and event catering, these women have built their business from the ground up.

Lourena Morgan, owner of Just Relax, says, “A lot of people don’t know that here in little old Jacksonville we have these big, legitimate businesses that are owned by black women.”

Also to help showcase the businesses, Dyal Studios hosted a photo shoot to recognize these local gems.

Here are some short biographies for each woman and links to their websites!

Lourena Morgan is the owner of Just Relax Body Waxing and Skin Care Lounge. She has been a licensed esthetician since 2003 and started her business in 2008. They offer massages, waxing, facials and more.

Christal Dunaway is the owner of Dway’s Event Planning. Dunaway helps plan all types of parties and events. She also hosts The Irreverent Warriors Silkies Hike, a non-profit organization that brings veterans together to improve their mental health and prevent veteran suicide.

Shurquanda Bryant is the owner of Head Mistress Salon and Culture Clicks Selfie Museum. Bryant opened Head Mistress 14 years ago, offering natural hair care. Culture Click Selfie Museum recently opened in December 2021, providing people with a space to take creative photos and express themselves.

Sharice Williams is a realtor at Coldwell Banker, as well as a veteran. She is a Navy wife and mother of three children.

Deidra Jackson is the owner of Brielle & Co. Jackson launched her business in 2019, naming it after her daughter. She hand pours soy candles, which she sells on Etsy.

Dwanna Roberts is the owner of Taste of Elegance Keto and Chef Dwanna Experience. Roberts has been a caterer since 2012. Taste of Elegance Keto is a meal prep business she started during COVID, after undergoing a keto weight loss transformation. Chef Dwanna Experience is a traveling personal chef business that also started during the pandemic.

Andrea McKeller is a Realtor at Coldwell Banker. McKeller loves her job helping people find their forever home.


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